MARKETING COMMUNICATIONS CO-ORDINATOR
September 27, 2012
POSITION SUMMARY
Crane Building Services & Utilities design, manufacture, package and market engineered flow control solutions for Building Services & Utility sectors.
Reporting to, and working closely with the Group Marketing Communications Manager, the Marketing Communications Coordinator will assist with the planning and implementation of integrated Marketing Communications campaigns for CBS&U's 12 brands.
Reporting to, and working closely with the Group Marketing Communications Manager, the Marketing Communications Coordinator will assist with the planning and implementation of integrated Marketing Communications campaigns for CBS&U's 12 brands.
PRINCIPLE RESPONSIBILITIES:
- Digital - website development & implementation. Website updates using CMS. Creating product e-shots, e-newsletters and measuring campaign success. Social Media
- Literature & Print - Responsible for literature updates/changes to product specifications and keeping master documents up to date. Liaison with external agencies and in-country contacts for translation of literature.
- PR - Collate information from external sources to create press releases for trade magazines and digital platforms. Researching and preparing awards entries.
- CRM system (SalesForce), to create lists for digital mailings & research projects for PR.
- Exhibition & events
- Sales Team support - development of presentations, trade counter displays/pos
- Supporting Distributor promotional campaigns.
- Launch strategy involvement for New Products & Value Engineering projects.
- Internal Communications - responsible for employee newsletter -‘In the Pipeline’
- General administrative support including purchase orders/invoices, budgets & expenditure sheets
QUALIFICATIONS/EXPERIENCE:
- This role would suit someone with previous Marketing / PR experience, client or agency side or alternatively a recent graduate with a BA/BSc in Marketing, English, Design or other related subject.
- Excellent verbal and written communication skills
- Enthusiastic, innovative and self-motivated with a hands on approach
- Organised with project management skill
- Experience with Microsoft Excel, Word and PowerPoint. Familiarity with design software would be an advantage.
- Language skills helpful, but not essential
- Driving License essential.
COMPANY OVERVIEW
Crane Building Services & Utilities (Crane BS&U) is headquartered in Ipswich UK. The business has a turnover of £125 million and has achieved record growth in revenues and profits during the past three years both through organic growth and acquisitions. Crane BS&U has some 600 employees in the UK based at locations in Ipswich, Hitchin, St Helens and Northampton and 250 in China.
The business addresses three key market sectors, Building Services, Water and Gas through a range of market leading brands. Crane BS&U is owned by Crane Co www.craneco.com which has a 150 year history and is today a $3 billion diversified industrial manufacturer of highly engineered products for niche markets, operating in 5 sectors: Fluid Handling, Aerospace, Electronics, Merchandising Systems and Specialist Materials. The working culture of Crane today is based on the same resolution that the Company's founder Richard Teller Crane made in 1855, with a history of integrity, customer and employee focus and with a drive and discipline for continuous improvement, Crane will be attractive to exceptionally talented individuals who are looking to improve their career opportunities. The Company has developed a world class business system (Crane Business System) used throughout the organization.
If interested please email with covering letter and CV to - sshand-brown@crane-ltd.co.uk
